Helping You Build an Empire One Step at a Time
Services for Franchisors
Are you a franchise company looking to grow your franchise nationally and/or internationally? Great Opportunities (GO) can assist in a number of ways. GO offers a cost effective way for franchisors to grow their business incrementally along with their other recruiting efforts. We are only paid a referral fee if one of the candidates we refer signs an agreement and pays the franchise fee.
About Us
GO specializes in the development of single unit, multiple unit, area development, and master franchise opportunities. We offer a complete marketing package to assist franchisors with getting the exposure and results they desire. Our franchise services provide you a committed sales force to market your concept nationally and internationally. Our franchise expertise saves you time and money, and provides you with valuable development experience.
Franchise Lead Brokering
The franchise brokering business has grown tremendously in the past few years and as a result has lost some of the original efficiencies of working with franchise brokers. Our Lead Broker program re-introduces those efficiencies while we handle the large majority of the day-to-day tasks in dealing with large groups of brokers. This includes general broker marketing, routine territory inquiries, information distribution, candidate qualifying and introductions. With GO Lead Brokering services you can take full advantage of the power of numerous broker networks without being distracted from your core focus.
Franchise Brokering
Our team of expert franchise consultants are working with quality candidates everyday exploring possible franchise opportunities. As a participating franchise opportunity GO will professionally present your opportunity when we believe we've found the right candidate. The candidates that we refer to our franchise companies are highly qualified. We have spent hours with these candidates pre-screening and qualifying them. Our candidates are financially qualified, they are serious about buying a franchise and they have a strong interest in finding out more about the franchises we refer them to. Franchisors with excellent systems for communicating and following up with our candidates and consultants and will have a great deal of success converting the candidates that we refer to them to franchisees. By referring the best candidates to the best franchisors we have developed a win-win system for all parties.
Dedicated Outsourced Sales Teams
If you've been in franchising long enough then you've probably experienced frustrating turn over with your in-house franchise development team. Between required tactics, legalities, ethics and the typical franchise sales cycle hiring strong inside sales personnel is not always easy. GO can offer you a dedicated and experienced franchise advisor to serve as your "in-house" representative. A dedicated representative will handle in-house sales inquires as well as broker relations, marketing, reporting, literature distribution and more.
Marketing & Lead Generation
One of the biggest challenges franchisors face today is finding qualified franchisees. The
franchise marketplace has become more competitive, and successful franchisors understand that their efforts need to focus on supporting their existing franchisees and not screening potential franchise candidates. Their existing franchisees are the lifeblood of the franchise system and will need consistent ongoing support. Finding quality franchisees also requires an ongoing and consistent effort.
This is where GO can help franchisors. We do so by utilizing our sizable network of consultants and brokers, our extensive online advertising presence, and our ever-growing database of qualified franchise seekers. When GO represents your franchise concept you will receive a refined marketing plan that includes an online presence on several major franchise search sites, a custom email marketing campaign, and a presence at franchise trade shows and market-specific seminars. You will also receive the benefit of having literally hundreds of franchise consultants and brokers working on your behalf.
When you speak to a franchisee candidate, you will know that they are financially qualified and educated about your franchise system. Imagine the time and resources you will save when your main responsibility in the franchise sales process is to "award" a franchise to a candidate.
Growing Your Franchise
When you chose to franchise, two concerns presented themselves. One aspect involves the marketing, qualifying, and sales of franchises. The other aspect involves supporting the existing franchisees in your system to provide them the best opportunity of success, and to maximize the royalties you will collect. With both of these concerns being of utmost importance, you need a constant business coach at your side who knows the best tools of the trade. From this basic concept of applying knowledge and operating experience to every aspect of the Client's program, we have evolved a company that remains sensitive to the Client's needs and helps insure their success.
Our Programs and Consulting Services are designed to help Franchisors succeed. It is that simple. WE GROW FRANCHISES! The focus is on developing your business in such way as to ensure that the concept is streamlined for your expansion. It must be well documented, saleable, trainable, manageable and profitable to you as the Franchisor, and to your Franchisees.
GO recognizes that each Client is different. We tailor our programs to address each Client's situation. The purpose is to integrate your personal and business goals, with the financial resources available for the project. No Client is too large or too small for our services.
Consultant & Broker Affiliates
Through our vast network of numerous franchise consulting companies and brokerage firms, GO has the ability to dramatically increase the exposure your franchise will receive nationally. Our relationships and expertise will open the door for this important lead source.
GO will become part or all of your sales staff. We will be the point of contact for all affiliated consulting and brokerage firms, allowing you the franchisor to focus your time and effort on supporting your existing franchisees and evaluating qualified candidates.
After GO has completed the qualifying stage, you will be introduced to prospective franchise candidates who are educated about the industry and your specific franchise model, financially viable, and excited to meet you. We eliminate the time you have spent calling leads to determine investment capability, interest level, and business skills, so that you meet prospects who are prepared to enter the final stage of due diligence.
Document Enhancement & Creation
GO provides you with an experienced advisor to assist in enhancing and optimizing your UFDD and other documents necessary to the sales process. Creating reader-friendly documents is vital to establishing a sense of trust and rapport with prospective franchisees.
Website Optimization & Enhancement
GO can provide for you additional services to provide an enhanced presence on the internet. In addition to lead generation websites on which your franchise will be featured, our technology affiliates can create, optimize, and maintain your internet presence on an ongoing basis.
Trade Shows & Seminar Presentations
GO can provide you with additional exposure to prospective franchise candidates by representing your company at franchising trade shows. In addition, we conduct frequent franchise seminar presentations to further promote franchise sales. By participating in trade shows and seminars, GO is able to assist you in targeting selected markets for expansion of your business model.
We have found that franchisors must have certain characteristics in order for us to have a successful relationship with them. Listed below are the characteristics we are looking for in franchise companies interested in working with us.
Quality of the Franchise:
We are interested in franchisors that have a proven track record and a business model that is well defined and predictable. The franchise can be a new and emerging or well established.
Communication:
The franchise companies we work with must have a very responsive communication system for working with prospective franchisees we refer to them.
Validation:
The franchise business must validate well with existing franchisees. When our candidates call the franchisees to validate the business they will need to get generally positive feedback or they will not move forward with the opportunity.
Return on Investment:
New franchisees must be able to make a reasonable return in a reasonable period of time. Though we never discuss income or investment return numbers with our candidates, they will be seeking this information from franchisees when they are validating the opportunity. Your opportunity must be competitive with the industry.
Contact Us
We are always looking to develop relationships with quality franchisors. To discuss a personalized approach to help grow your franchise, contact us to schedule a conference call in which we can determine exactly how we can assist you. We offer a unique business approach, listen to the customer. Contact Great Opportunities at 630-512-0383 or email us at info@greatopportunities.us